Co-founding a studio with a point of view

I co-founded Um, hello. in November 2026. The Montréal studio makes landing pages, microsites and focused small-business websites, bringing strategy, copy, design and build together.

I lead creative direction, copy, design and build, from the initial brief through responsive delivery. The studio website demonstrates my approach to the work.

Make the personality part of the interface

The identity starts with an interruption: the full stop in the name becomes a receptionist. Expressive typography, handwritten remarks and illustrated founder conversations give the site its voice. Service tabs demonstrate strategy, copy, design and build rather than listing them as abstract promises.

A bilingual path from curiosity to a brief

English and French versions carry the same personality in their own language. A guided project introduction helps visitors describe the work they need before moving into a direct enquiry. The founders’ roles and the studio’s launch-and-handover approach are stated plainly.

Implementation

HTML, CSS and JavaScript · English and French content · Cloudflare Workers hosting · Resend enquiry delivery · Responsive layouts · Keyboard controls · Reduced-motion preferences · Optional sound controls.

Status

Live at umhello.ca. Co-founder, November 2026–present. The studio website is an ongoing expression of our creative direction and approach to building for the web.