Merchant-first foundations

Merchant-first foundations

Thousands of merchant conversations and technical fixes. The foundation everything since is built on.

Thousands of merchant conversations and technical fixes. The foundation everything since is built on.

Project scope
Merchant-first foundations
Merchant conversations
Technical diagnosis
Practical guidance

Role and scope

Shopify · HTML/CSS/JS · Zendesk

Shopify is where I learned to think merchant-first. I consulted with businesses and technical partners on configuring, launching, and growing their stores: thousands of conversations about what actually confuses people.

I led a lead-data project for the Enterprise Sales team that surpassed objectives by 200%, trained new agents, and was selected for a cross-departmental ‘Bridging the Gap’ session across product, sales, and support.

Every product decision I make today still starts with the question I learned there: what would a merchant do with this?

Let’s make
it real.

Let’s make
it real.

Product ownership, from the difficult question to the working release. Based in Montréal. Open to remote roles, selective projects, and relocation for the right adventure.

Product ownership, from the difficult question to the working release. Based in Montréal. Open to remote roles, selective projects, and relocation for the right adventure.